CHIP will enter into the affiliate partners for a fixed time which varies from 1 year to 3 years. Till such time these affiliate partners are given full right to market the product with the same brand. Major portion of the revenue generated through the product or services are offered to the affiliate partner. The marketing partner will decide the marketing strategy and the modes of marketing. Mostly online marketing will be done to increase the revenue within a short span. They are permitted to do SEO and SMM and proportionately increase the revenue.